Turkey Financial News

It appears that 2007 will be a highly competitive year for the GSM sector with Avea and Telsim-Vodafone trying to lure new customers through their advertisements and affordable plans, while Turkcell, which has no subscriber shortage, has implemented a price increase to boost its income.Avea made an aggressive entrance to 2007 with its “HepsiBir” campaign. With this campaign Avea points to its competitors and says: “Costly even among themselves. With Avea you can talk with everyone at a much lower cost than with other operators.” Avea allows its subscribers to talk with people using its competitors’ lines for 25 kurush per minute. Telsim, on the other hand, is using the strength of the Vodafone label in implementing its Cross-border Plan. Through this new plan Telsim-Vodafone subscribers with invoiced lines can talk to other Telsim-Vodafone subscribers located anywhere in the world for 29 kurush.Landline international phone calls provided by Avea would cost 31.7 kurush per minute, while a similar international GSM call would cost 118.6 kurush per minute. A one-minute landline international phone call via Turkcell would cost 37.1 kurush, while the same GSM call provided by Turkcell would cost 102.8 kurush, highlighting the benefits of the deal Telsim-Vodafone is offering to its customers.Vodafone Turkey CEO Attila Vitai said that Cross-border plans are the first advantage provided under the roof of Vodafone following the company’s purchase of Telsim. Telsim-Vodafone began operating under the dual brand as of Jan. 1, and investment will continue full speed ahead, said Vitai.You can read the rest of the news from here.