Textile exhibition starts in Istanbul
Posted by meb at May 22nd, 2008
EVTEKS 2008, the 14th Istanbul Home Textiles Exhibition, got underway in Istanbul’s CNR Expo Center yesterday.
The fair will run through May 25. EVTEKS 2008 is the second-largest home textiles exhibition in the world, which is expected to host 85,000 visitors this year. The fair consists of 740 exhibitors, 125 of which have arrived from overseas, including Canada, Germany, Norway, the United Kingdom, Greece, France, Spain, Belgium, Italy, Australia, Japan, Ireland, the Netherlands and Mexico. The exhibition functions as a networking platform for Turkish and international home textile firms looking for new business partners. At present Turkish home textile firms manufacture some 10 percent of the world’s home textile production.
Indian home textiles company Synergy Lifestyles, is one of the foreign exhibitors at the fair. Sunita Namjoshi, director of the firm, told the Turkish Daily News reduction in sales to the United States prompted the firm to look for new markets. “Slowdown in the U.S. economy and shrinking consumer demand in the U.S. has started affecting sales in the textiles sector. The U.S. currently makes some 50 percent of our export volume of $17 million, but this figure is reducing. We are looking for alternative markets and came to see what business potential Turkey has to offer,” she said. Synergy Lifestyles, whose main product is organic kitchen textiles, cooperates with several international brands such as Habitat and Carré Blanc.
source: Turkish Daily News
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